Privacy Policy

Privacy Policy

Effective: 2025

Shane David Roofing, LLC
416 W Seymour St, Cheboygan, MI 49721
Phone: (231) 597-6556 · Email: sdavid@shanedavidroofing.com · Website: shanedavidroofing.com


1) Overview

We respect your privacy. This policy explains how we collect, use, share, and protect information when you visit our website, interact with our ads, contact us, or receive services from us.

2) Information We Collect

  • You provide: name, phone, email, property address, project details, preferred timing/method of contact (via website forms, phone, text, email, or social lead forms).

  • Automatically: cookie/pixel data (IP, device/browser, pages viewed) for analytics and ad performance.

  • From ads: interactions with our Facebook/Instagram and Google Ads (clicks, views, form submissions).

3) How We Use Information

  • Provide estimates, schedule appointments, perform services, send updates/invoices/warranty info.

  • Maintain job history and communications in our CRM (AccuLynx).

  • Improve our site, ads, and customer experience via analytics and performance reporting.

  • Run retargeting so prior visitors see relevant reminders or seasonal offers on Meta/Google.

4) Advertising & Retargeting

We use Meta Pixel and Google Ads to measure and improve ad relevance, including retargeting past visitors. You can manage preferences or opt-out of personalized ads in your Facebook Ad Settings and Google Ad Settings.

5) Sharing Your Information

We do not sell your data. We share only as needed with:

  • Service providers (CRM, website hosting, analytics, advertising platforms) under confidentiality and security obligations;

  • Subcontractors/team members to fulfill your project;

  • Authorities if required by law or to protect rights/safety.

6) Texting & Email

If you provide a mobile number or email, you may receive scheduling updates, service reminders, and follow-ups. You can opt out anytime by replying STOP to texts or using unsubscribe links in emails.

7) Data Retention

We keep records as needed for service history, warranties, and legal/tax requirements. You may request deletion; we will honor it unless retention is required by law or for active warranty/service matters.

8) Security

We use reasonable administrative, technical, and physical safeguards. Access to CRM data is role-based and password-protected.

9) Your Choices & Rights

Contact us to:

  • Access, correct, or delete your information;

  • Opt out of marketing;

  • Learn more about how we use cookies/pixels.
    We’ll verify requests to protect your privacy.

10) Children’s Privacy

Our services are for homeowners and not directed to children under 13.

11) Changes to This Policy

We may update this policy; the latest version and effective date will be posted on our website.

12) Contact Us

Shane David Roofing, LLC
416 W Seymour St, Cheboygan, MI 49721
(231) 597-6556 · sdavid@shanedavidroofing.com · shanedavidroofing.co